Fiona Reynolds

They live in a world where the drive for economic growth is crowding out everything that can’t be given a monetary value.

Reynolds proposes a solution that is at once radical and simple– to inspire us through the beauty of the world around us.

Delving into the past, examining landscapes, nature, farming and urbanisation, she shows how ideas about beauty have arisen and evolved, been shaped by public policy, been knocked back and inched forward until they arrived lost in the economically-driven spirit of today.

A passionate, polemical call to arms, The Fight for Beauty presents an alternative path forward: one that could take us all to a better future.

Dame Fiona Reynolds was Director-General of the National Trust from 2001-12. Previously, she was Director of the Council for the Protection of Rural England. She is a Non-Executive Director of the BBC and Master of Emmanuel College Cambridge.