Mark originally set up the Evolution label with Tom Middleton. Focussing on experimental techno and electronica, the label failed, largely due to it's fiercely non-commercial ethos. Another outing with Middleton resulted in the Global Communications project, taking ambient soundscapes to a new level and earning the pair much critical acclaim. Since then Pritchard has embarked on numerous projects, covering genres from house to drum n bass and more recently a hip hop project called 'Harmonic 313'.
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