Crack Cloud

Crack Cloud

Crack Cloud is a multimedia collective, comprising members from different cities, ethnicities and origins, who contribute to the sound, visual aesthetic and beyond – but their latest release, Anchoring Point, is helmed by seven key members. Taking its sonic influence from the likes of Gang Of Four, Fela Kuti and Talking Heads, its visuals from hip hop and the found footage aesthetic of the ‘90s, and its political ethos from thinkers like Malcolm X and Lydia Lunch, Anchoring Point is a barbed, lurching thing, a cacophony of punchy fragments, funk-laced bass riffs and experimental soundscapes. “We wanted to be expressive in a way that could be erratic but cohesive at the same time,” explains Choy. “Emotionally, it zig-zags. We wanted it to take a life of its own; a life in flux.”

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