Timbaland

'Timbaland ascended to the top of the rap industry in the late '90s, remarkably balancing his in-demand hit-making abilities with his outlandish production style. Few rap producers were capable of such a balance between commerce and craft. Timbaland produced an endless list of hits, primarily for a select group of affiliates (Missy Elliott, Aaliyah, Jay-Z, Ginuwine) though also for a number of other A-list artists (Ludacris, Snoop Dogg, Nas, Justin Timberlake)'. – VH1